An important part of your marketing mix
Outdoor media and signage reaches consumers missed by other media such as TV, radio, newspapers, or the Internet. Savvy business owners make outdoor graphics and signage an important part of their marketing mix. According to the International Sign Association, signage can be responsible for as much as 50% of your customers.
It seems the types of exterior visual communication available to business owners and marketers multiplies daily. Below are a handful of available options:
All exterior products are built to endure a wide variety of environmental conditions. Also, portable and easy-to-assemble expandable displays are available that are equipped to withstand most outdoor conditions.